A recent article in the NYDailyNews talks about a stealth marketing campaign that RIM, or one of its outsourced marketing firms is employing to get BlackBerrys in the hands of young, good-looking professionals.
Julia Royter, a 26 year old actress employed in the stealth marketing campaign, says "I was with a bunch of hot girls and we would just walk into bars, whip out our BlackBerries[sic] and try to get guys to look at them by flirting. We'd say, 'Put your number in my phone and I'll totally call you. We'll go out on a date!'
But we just wanted them to try the BlackBerry. I definitely didn't call anyone."
So basically they want to get a blackberry in these guys hands and give them a positive experience so when they go to buy their next phone they are influenced by that positive experience, but then again doesn't look so good on the blackberry if the girl can't remember to call me back, I mean she should be scheduling it into the calendar or something right?
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